Clint Shaw Logo Design

Posted by on Jan 27, 2013 in News

General contractors work with a lot of different tools. One such tool, the hammer, was graphically used in this conceptual logo design. A hammer head was drawn and duplicated six times to create motion in a circular shape. Out of that shape appears the image of a saw blade. A sun is also visible, which is generally viewed as a powerful and optimistic symbol.

The mark was combined with a craftsman-era typestyle, which evokes old-world quality. The font was modified with rounded corners to compliment the subtle shapes of the mark.

Logo mark made from hammer heads

 

Complete logo design with typography